Prestige - Straightener

Philips

Introducing the Philips personalised straightener with SenseIQ technology that is designed to lock your hair's natural moisture deep within. The result? Strong hair and a healthy-looking shine every time you style. Personalised straightening SenseIQ technology for a personalised straightening experience. Senses. The active digital sensor measures your hair's temperature more than 20,000 times per styling session. Adapts. The intelligent microprocessor automatically adjusts the temperature to prevent your hair from overheating. Cares. Our sensing and adapting technology protects the hair while styling, locking in up to 70% of its natural moisture**.